Ideate, develop and grow products through systemised design process
Strategy & Research
Your brand starts with your vision and values. The brainstorm process starts by diving deep and dirty through all touch points of the brand building - an intense research and discovery phase. This crucial step is tailored uniquely with every business goals to ensure we work together to achieve a human centric and cohesive brand, with dynamic assets to carry through every consumer touch point.
POSITION / IDENTITY / GUIDELINES
User Experience & Craft
Based on strong brand positioning and identity assets, next step is to ideate and craft a journey to guide your consumers through a compelling and consistent digital experience. At this point I might throw together prototypes of the most interesting ideas and put them in front of users for quick validation. With clear strategy for how, when, and what to A/B test, and ultimately what the build and release plans should be. I will support the developers through launch to ensure the story is consistent with the product.
UX / UI / WEBSITE / APP
Develop & Grow
After the launch stage, I will work closely with your marketing team to ensure your product delivers the message that aligns with the user experience. I will follow up on data and metrics to keep validating the design through every touch point. Every tweet, blog, and hashtag your brand produces contributes greatly to the relationship between your business and your consumer. I can also work with you through various aspects of content planning and production to support your brand.
Thanks for visiting. I'd love to hear about your ideas.The secret of getting ahead is getting started.
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Let's work together
When it comes to branding, nothing is more important than being able to effectively communicate your values – and that’s exactly what you get when you work with Jac! Not only is she incredibly talented in the creative space, but she’s also strategic, resourceful, reliable and when it comes to the quality of her work – its beyond expectations – so much that I cannot recommend her highly enough!
CEO | Team Women Australia
It's beyond expectations
I worked with Jac at Ikon where she demonstrated excellent creative and design skills which significantly improved the internal branding of the business and conributed to many successful and excciting client projects. Jac is talented, hardworking and fun to be around.
COO | IPG Mediabrands Australia
Talented, hardworking and fun
Don't be fooled by the fact that Jacalin's loads of fun and great to work with - she's also a deeply committed, talented creative. I've been consistently impressed by her willingness to leap headlong into any creative brief and come back with the goods. So long as we don't already have her booked, I have no hesitation in recommending her!
Creative Director | Webling
Deeply committed, talented creative
I recently had Jacalin complete the branding for my new business. I'm thrilled with not only the work that Jacalin produced but her level of professionalism and attention to detail. It is rare to meet such a professional that is not only very talented at what they do but also has the ability to execute a client's vision within a strict time frame. It was a pleasure working with Jacalin and I wouldn't hesitate to recommend her to anyone looking to build a brilliant brand for their business.